Simple Shoes. Biodegradable Line.

Client: Simple Shoes Agency: JWT In 2010 Simple shoes introduced a new line of 100% Biodegradable shoes. It takes 20 years for this shoes to disappear after they hit the landfill. It takes 1000 years for any other regular shoe do the same. Our concept was simple. 20 is greater than 1000. Concept and Art Direction for JWT New York _____ 2010

Web Spots


Fun Video Exploration

More cool stuff

Simple Shoes. Ban Excess. 2009
Pure Leaf. Tea that's actually made of tea.
Pure Leaf. Uncomplicate your tea.
Macy's - Holidays
Awesome Little New Book
Smirnoff. Mix more there
Goodnites. Bedtime Theater
Cyloop. Musicians don't live long.
Voss. Look deeper. 2012
Back to Top